The Radio Experience & Messagecasting » The Radio Experience » RDS Hardware

RDS Hardware

Overview  |  Models in Series

PAD isn't just for HD Radio. When combined with FM audio, messaging provides compelling means to attract and retain listeners and advertisers still living in an analog world.

RDS adds text to FM programming in the form of station branding, Program Associated Data (PAD) and other information sought by your audience. A moderate cost investment can yield measurable gains.

Listeners want to know "what's happening now". To improve the immediacy of PAD, Broadcast Electronics' RDi RDS generators increase the rate at which receiver RadioText is refreshed. RadioText is the 64-character message display available on more sophisticated receivers. As RDS becomes more popular and more sales teams begin to capitalize on the technology, transmission monitors are becoming invaluable for stations leasing RDS bandwidth to third parties or requiring broadcast performance affidavits. Messages are received using a frequency agile

RDi RDS generators offer advanced features like front panel displays and superior text handling RMi content validation monitors log received RDS events locally or to the web

FM tuner that can be easily adjusted through software, so you know for sure that your messages are being broadcast correctly.

Whether it's advanced transmission of RDS messages, or advanced reception and logging, Broadcast Electronics has the tools you need.